Current in Entrepreneurship Blog

Overcoming Challenges and Finding Success

Running a business is tough. Every day brings surprises and hurdles, but those who persevere and succeed find immense satisfaction. Jensen Duyag and Harwin Chen are not just thriving online sellers, they're also inspiring individuals who navigate the e-commerce world with both determination and a desire to make a positive impact.

From Skepticism to Success

Jensen, the young owner of Sasa Fashion Shop, took over his sister's business but initially didn't take it seriously. However, seeing his efforts pay off turned things around. Sasa Fashion Shop, known for its high-quality, affordable clothing, won the 2023 Lazada Award for Best in Women's Fashion - Marketplace. The 26-year-old owner is proud of the recognition. "It's a pleasure to have this," he said. "It motivates me and gives me confidence that there's room for growth."

Partnership for Growth

Partnering with Lazada has been transformative for Jensen. Their Key Account Managers provided invaluable support, guiding him on everything from maximizing Lazada University resources to leveraging campaigns and promotions to boost customer engagement. Jensen appreciates the collaborative approach: "They helped me navigate Lazada and grow my business. I truly enjoy working with them."

Sasa Fashion Shop has grown significantly, from just two people to nearly 200 employees across the supply chain. This highlights Lazada's role in enabling business expansion and job creation. Despite the ever-changing e-commerce landscape and ongoing technological advancements, Jensen remains confident in continued success.

Sustainable Growth with People in Mind

Harwin, co-founder and CEO of TechTime Trade, exemplifies balancing business growth with employee well-being. Since 2016, his store has provided quality computer parts and accessories to both everyday users and tech enthusiasts.During Lazada's mega sales like 3.3, 6.6, and 11.11, TechTime Trade sees a massive 15x daily sales increase thanks to Lazada's marketing solutions. Harwin emphasizes the importance of teamwork during these surges in demand. "Teamwork is key across the company," he says. "Seeing all departments working together is fulfilling."

Empowering People, Creating Opportunities

This young CEO, who manages businesses across different industries, prioritizes sustainable growth. "My goal is for my e-commerce business to become independent," Harwin explains. "I want my staff to be well-trained and confident professionals who can handle daily tasks and make independent decisions." This not only frees him to focus on other areas but also creates job opportunities for others.

Lazada: A Supportive Partner

The stories of Jensen and Harwin exemplify dedication, resilience, and unwavering commitment. Lazada's dedication to supporting Filipinos empowers local brands and champions entrepreneurs through continuous innovation. At the heart of this support is Lazada University, an online hub offering self-paced training, live-streamed and pre-recorded videos, and offline workshops. These resources equip sellers with the knowledge and tools they need to succeed on Lazada and beyond. This comprehensive support system is instrumental in helping entrepreneurs become successful online sellers and make a lasting impact in their communities.